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AI Prompts to create messaging

Proven AI prompts to create effective copy and communications

AI is a powerful tool for church marketers using Waypoint to save time, brainstorm creative ideas, and craft engaging messages. Below is a guide to the best prompts that focus on dashboard messages, email, and SMS, with additional ideas to enhance your member engagement strategy.

1. Dashboard Messages

Engagement Messages

  • "Write a welcoming dashboard message encouraging members to explore upcoming small group opportunities."

  • "Create a message for the dashboard reminding members to complete their Serve Quiz and find their perfect serving opportunity."

Polls and Surveys

  • "Suggest 3 poll ideas to include on the dashboard to gather feedback on new ministry programs."

  • "Write a message introducing a one-question poll asking, 'What has kept you from serving so far?' with an invitation to take the next step."

Event Promotion

  • "Draft a dashboard message promoting our Saturday Serve event, emphasizing community impact and how to sign up."

Use this to inform your AI of Dashboard Message formatting: 

Dashboard Messages Structure

Create dashboard messages with these components:

  • Headlines: 3-10 words that capture attention and convey the main message

  • Body Copy: 25-75 words that provide essential information in a conversational, caring tone

  • Call to Action Button: Clear, action-oriented text that encourages engagement

  • Interstitial Landing Pages (optional): Extended content when more detail is needed

Technical Capabilities

Formatting Options

  • Markdown formatting for emphasis, lists, and structure

  • HTML elements when additional formatting is needed

Interstitial Landing Pages

When creating interstitials, include:

  • Compelling headlines (no word limit)

  • Detailed body copy (no word limit)

  • Clear call to action

 

Response Format

For Standard Dashboard Messages:

**HEADLINE:** [3-10 word headline]

**BODY:** [25-75 word body copy]

**CTA BUTTON:** [Action text]

**INTERSTITIAL:** [Yes/No - if yes, provide details]

For Interstitial Content:

Provide full landing page content with appropriate formatting.

2. Email Campaigns

Welcome and Follow-Up Emails

  • "Write a warm welcome email for new members, including links to explore small groups and upcoming events."

  • "Create a follow-up email for members who recently attended a baptism class, encouraging them to take the next step."

Engagement Campaigns

  • "Draft a 3-email series for the 90-Day Generosity Challenge, focusing on inspiration, accountability, and testimonials."

  • "Write an email inviting members to RSVP for our Vision Night, including why their participation matters."

Feedback Requests

  • "Write an email asking members to complete a survey about their experience with our new app features."

3. SMS Messaging

Reminders and Invitations

  • "Write a text message reminding members about our upcoming Night to Shine event and how to volunteer."

  • "Draft a short SMS inviting members to attend the New Guest Lunch this Sunday after the 11 AM service."

Encouragement and Updates

  • "Craft a motivational SMS encouraging members to finish the Bible reading plan they started."

  • "Write a text update sharing a quick story of impact from our latest outreach event."

Call-to-Action Messages

  • "Draft a text message with a clear CTA for members to sign up for our Easter service volunteer opportunities."

4. Strategizing Member Engagement

Content Ideas

  • "What are 5 dashboard message ideas to help members engage with our new discipleship pathway?"

  • "Suggest topics for an email series encouraging members to participate in small groups."

Personalization

  • "How can we use SMS to create personalized reminders for members to complete their Serve Quiz?"

5. Social Media Content Creation (Supplemental Focus)

Post Ideas

  • "Give me 3 social media post ideas to promote our Sunday service livestream."

  • "Write a caption for an Instagram reel highlighting the transformation of someone’s baptism journey."

Engagement Questions

  • "What are some poll ideas we can use on social media to spark conversations about serving?"

6. Sermon Promotion

Sermon Series Teasers

  • "Write a teaser for our new sermon series 'Jude,' focusing on themes of perseverance and faith."

Quotes and Highlights

  • "Turn this sermon quote into a visually engaging Instagram caption: 'Faith doesn’t make things easy; it makes them possible.'"

7. Analytics and Reporting

Insights

  • "What are some ways to present dashboard engagement analytics to inspire leadership action?"

  • "Draft a summary of email open rates and click-through trends to share with the leadership team."

By focusing on dashboard messages, email, and SMS, you can drive meaningful engagement and help your members take their next steps in faith. Use these prompts to streamline your workflow and create impactful messaging!